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Utz Brands: Inside the Snack Maker's Revenue, Profit, and Market Value

Golden potato chips moving along a stainless steel conveyor belt in a bright snack factory.

A plain-English look at Utz Brands' finances — revenue, thin profit margins, growth since 2020, and what its stock metrics actually mean.

A Century of Snacking

Utz Brands, Inc. has been making salty snacks since 1921, long before "snack aisle" was even a phrase. The company is still headquartered in Hanover, Pennsylvania, and today employs roughly 3,300 people who keep bags of chips and pretzels moving into stores across the country.

What Utz Actually Makes

Utz isn't a single brand — it's a portfolio. Beyond its flagship Utz name, the company owns On The Border, Zapp's, Boulder Canyon, Golden Flake, Miguelito's, Hawaiian, Bachman, Tim's Cascade, Dirty Potato Chips, TGI Fridays, and Vitner's. Collectively, these labels produce potato chips, tortilla chips, pretzels, cheese snacks, party mixes, pork skins, ready-to-eat popcorn, salsa, and dips.

Scale of the Business

In fiscal 2025, Utz generated $1.4 billion in revenue. That's a meaningful footprint for a company built on a product as ordinary as a bag of chips, and it sits alongside $2.8 billion in total assets on the balance sheet — the plants, brands, and equipment behind the snacks on the shelf.

Thin Profit Margins

Despite that revenue scale, profitability is razor-thin. Utz reported net income of $800.0K for fiscal 2025 — technically profitable, but a tiny sliver next to $1.4 billion in sales. The company's gross margin stands at 24.9%, meaning it keeps about a quarter of each sales dollar after covering the direct cost of making its products, while its net margin comes in at -0.5% once all other costs are factored in.

Crispy kettle-cooked potato chips being lifted from a fryer basket with steam rising in a sunlit kitchen.

Growth Since 2020

One bright spot in the numbers is growth. Revenue climbed 49% between fiscal 2020 and fiscal 2025, a substantial expansion for a snack maker built on legacy regional brands. That growth trajectory is a big part of why the company remains publicly followed despite its slim margins.

Market Value and Share Price

On the stock market, Utz trades under the ticker NYSE: UTZ, with shares recently priced at $14.06. That values the entire company at a market capitalization of $626.0M. Notably, the stock is currently trading near its 52-week high, suggesting investor sentiment has been relatively favorable of late.

A Costly P/E Ratio

One figure that stands out is the price-to-earnings ratio of 1406.0. A P/E that high simply reflects how small the company's net income is relative to its market value — when profits are barely above breakeven, even a modest stock price translates into an extreme earnings multiple. It's a mathematical outcome of thin profitability, not a judgment on the business itself.

Dividend for Shareholders

Utz also pays a dividend, currently yielding about 1.79% annually. That's a modest but tangible return for shareholders, layered on top of whatever the stock price itself does.

Public Since 2018

The company went public in November 2018, giving investors a way to buy into the salty-snack business alongside grocery-aisle familiarity. It's classified within the Meat & Seafood industry category, though its product lineup is built around chips, pretzels, and dips rather than meat products.

The Bottom Line

This snapshot is drawn from public filings and market data, not investment advice — it's meant to explain what the numbers mean, not to suggest what to do with them.

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