Direct Digital Holdings, Inc.
About Direct Digital Holdings, Inc.
Direct Digital Holdings Inc is an end-to-end, full-service programmatic advertising platform focused on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy-side and sell-side of the digital advertising ecosystem. The company operates two reportable segments: sell-side advertising, which includes the results of Colossus Media, and buy-side advertising, which includes the results of Orange 142 and Huddled Masses. All of the company's revenues are attributed to the United States.
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Financial summary
- Revenue FY2025
- $34.7M
- Net income
- -$18.9M
- Total assets
- $20.2M
- Market cap
- $2.0M
- Gross margin
- 30.0%
- Operating margin
- -42.5%
- Net margin
- -79.9%
Source: SEC EDGAR · updated Jun 8, 2026
Revenue & profit trend
Financial statements
Income statement
- Revenue
- $34.7M
- Cost of revenue
- $24.3M
- Gross profit
- $10.4M
- Operating expenses
- $25.2M
- Operating income
- -$14.8M
- Income tax
- $0
- Net income
- -$27.7M
- EPS (basic)
- $-75.79
- EPS (diluted)
- $-75.79
Balance sheet
- Total assets
- $20.2M
- Current assets
- $4.7M
- Total liabilities
- $27.2M
- Current liabilities
- $26.4M
- Shareholders’ equity
- -$7.0M
Cash flow
- Operating cash flow
- -$8.9M
- Investing cash flow
- -$87.0K
- Financing cash flow
- $8.3M
- Net cash flow
- -$717.0K
Statements via Polygon.io (SEC filings)
15-minute delayed · data by Polygon.io
Past year
52-week range
- Market cap
- $2.0M
- EPS (diluted)
- $-75.79
- Shares outstanding
- 691.7K
- Open
- —
- Day range
- –
- Prev close
- —
- Volume
- —
- IPO date
- Feb 11, 2022
Market data by Polygon.io · prices are 15-minute delayed
At a glance
- Reported a net loss of $18.9M in FY2025.
- Revenue declined 61% from FY2022 to FY2025.
- Gross margin of 30.0%, net margin -79.9%.
- Trading 98% below its 52-week high.
Automatically generated from public filings and market data. Informational only — not investment advice or a recommendation to buy or sell any security.
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News about Direct Digital Holdings, Inc.
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