MediaAlpha, Inc. (MAX)
About MediaAlpha, Inc.
MediaAlpha Inc provides a platform that enables insurance carriers and distributors to target and acquire customers. The company's technology platform brings insurance carriers and consumers together through a real-time, transparent, and results-driven ecosystem. It serves as a customer acquisition channel in property and casualty insurance, health insurance, and life insurance. The company operates in the United States and generates revenue by earning a fee for each consumer referral sold on its platform.
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Financial summary
- Revenue FY2025
- $1.1B
- Net income
- $25.6M
- Total assets
- $383.8M
- Market cap
- $709.8M
- Gross margin
- 15.0%
- Operating margin
- 2.0%
- Net margin
- 2.4%
Source: SEC EDGAR · updated Jun 7, 2026
Revenue & profit trend
Financial statements
Income statement
- Revenue
- $1.1B
- Cost of revenue
- $946.1M
- Gross profit
- $167.5M
- Operating expenses
- $145.4M
- Operating income
- $22.1M
- Income tax
- -$137.8M
- Net income
- $26.8M
- EPS (basic)
- $0.46
- EPS (diluted)
- $0.39
Balance sheet
- Total assets
- $383.8M
- Current assets
- $174.4M
- Total liabilities
- $413.0M
- Current liabilities
- $147.6M
- Shareholders’ equity
- -$29.2M
Cash flow
- Operating cash flow
- $65.6M
- Investing cash flow
- -$340.0K
- Financing cash flow
- -$61.6M
- Net cash flow
- $3.6M
Statements via Polygon.io (SEC filings)
15-minute delayed · data by Polygon.io
Past year · hover for prices
52-week range
- Market cap
- $709.8M
- P/E ratio
- 32.9
- EPS (diluted)
- $0.39
- Shares outstanding
- 55.3M
- Open
- —
- Day range
- –
- Prev close
- —
- Volume
- —
- IPO date
- Oct 28, 2020
MediaAlpha, Inc. (MAX) Stock Price
- Profitable — net income of $25.6M in FY2025.
- Revenue grew 73% from FY2021 to FY2025.
- Gross margin of 15.0%, net margin 2.4%.
- Trading 10% below its 52-week high.
- Valued at a price-to-earnings (P/E) ratio of 32.9.
Automatically generated from public filings and market data. Informational only — not investment advice or a recommendation to buy or sell any security.
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News about MediaAlpha, Inc.
News & sentiment via Polygon.io
MediaAlpha, Inc.: frequently asked questions
Is MediaAlpha, Inc. an American company?
MediaAlpha, Inc. is a US-based company headquartered in Los Angeles, California, listed in the americancompanies.com directory of American companies. Its American-origin credentials have not yet been independently verified.
Where is MediaAlpha, Inc. headquartered?
MediaAlpha, Inc. is headquartered in Los Angeles, California, United States.
Is MediaAlpha, Inc. publicly traded?
Yes — MediaAlpha, Inc. is a publicly traded company. Its stock trades under the ticker symbol MAX on the NYSE.
What does MediaAlpha, Inc. do?
MediaAlpha, Inc. is an American Professional Services company in the Business & Financial Services sector.
